Guia Ensenyament
Format:
Tabloid newspaper
Scope:
Catalonia
Term:
Biannual
Output | Supplements |
March | Passport |
June | Seleactiva’t + Passport |
September (2ª distribution) |
Seleactiva’t + Passport |
Mission: guide the student in its student and professional future regarding the choice of training courses and college.
Content:
School: ways to improve school performance.
University: access systems, currently, preparation, etc.
Professional training: scheme, career opportunities, etc.
Professions: interviews, professional associations, level of unemployment, etc.
Discover: survey personal skills, leisure, culture, etc.
Diffusion
Target Students who are about to start the college Circulation Distribution
Media mix Flyers / Bags Hand delivery at strategic points selected based on the advertiser, Salo de l’Ensenyament or Selectivity Signage week Selectivity Advertising by placing posters in the interior panels of the Universities near to the classroom where Selectivity examination is performed, in the corresponding week of June and September |